I blogged Black Friday shopping in November 2008. I’m not sure who was up in the middle of the night reading about all the shoppers standing out in the freezing cold in anticipation of rock-bottom prices on DVDs and toys, but the blog was a hit the next morning once people got up.
You can read my black Friday blogging here.
Throughout the holiday season we posted various seasonal news items, videos, links, recipes and other tidbits at the Yule Blog. We also posted on the blog a fun little idea I came up with and executed with the help of photographer T.J. Salsman. The idea was to solicit from readers messages they might want Santa Claus to recite to their children on video. We dubbed the project “Santa Shout-outs.”
We asked parents to submit their children’s names, ages, hometowns and an item they had on their wish list for Christmas. We had dozens of replies — so many we had to break the video into three segments to make it easier for parents to find their child’s shout-out.
The response from parents was fantastic. Many wrote us to say their children were amazed or speechless when they watched the video and heard Santa with a personalized greeting for them.